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Marketing Specialist

Midea America Canada Corp is part of, Midea Group, world’s leading technologies group in consumer appliances, HVAC systems, robotics and industrial automation systems, and smart supply chain. We are rapidly growing here in US and planned to continue expanding the North America operations

Midea offers diversified products, comprising of consumer appliances, HVAC, and robotics and industrial automation. Midea is committed to improving lives by adhering to the principle of “Creating Value for Customers”. Midea focuses on continuous technological innovation to improve products and services, and to make life more comfortable and pleasant. Midea Group was listed in Fortune Global 500, ranking 323 in terms of revenue in 2017.

We are currently seeking an Marketing Specialist to join our team in Markham, ON as part of the Midea America Canada Corporation!

POSITION SUMMARY

Marketing Specialist will be responsible for marketing management of Home Appliance categories, with focus on Appliances and Cooling. Core focus areas include: field marketing, trade marketing, marketing campaign, marketing collateral creation

PRINCIPAL DUTIES & RESPONSIBILITIES

  • Cultivate programs that ensure products sell in-store and execute the trade marketing plan across the region
  • Monitor industry trends and competitor activities relating to trade categories
  • Manage third-party in-field marketing vendors and evaluate the effectiveness of contracted marketing activities
  • Manage social media activity surrounding field marketing campaigns
  • Attending and presenting at trade shows and events on behalf of the business
  • Coordinating the creation and delivery of marketing materials and content
  • Negotiate with retailers and other third-party partners on promotional display and merchandise placement
  • Document and share lead/customer intelligence with sales team
  • Other Duties as Assigned.

JOB REQUIREMENTS

  • Bachelor degree is required in Marketing or in relevant field
  • Previous experience working as a trade marketing associate, ideally within home appliances categories is preferred
  • Must have understanding of marketing concepts
  • Must be proficient with Microsoft Office Suite
  • Must have strong communication skills
  • Must have experience working with Social Media
  • Must be detail oriented and have strong organizational skills

Job Type: Full-time

 

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Additional Details

Category: Advertising / Marketing
Location:
Midea America Canada Corp
.
Markham, ON, CA
L3R2W5
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Posted: Sep 10, 2018
Deadline: OPEN
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