Realstar Management
Toronto, ON

Marketing Specialist

Realstar is a fully integrated management firm providing full range of investment and property management services. It is one of Canada’s largest multi-residential asset managers on behalf of institutional and private investors. It manages over 25,000 rental apartments and 4,000 manufactured housing units with an asset value of more than $4.0bln. It operates coast-to-coast in 55 communities and eight provinces representing 95% of Canada’s population. Realstar is headquartered in Toronto, and is part of Realstar Group which has approximately $6.3bln of multi-family, hospitality and other real estate assets under management, primarily in Canada and the UK.
Marketing Specialist
Realstar Management – is a fully integrated real estate management firm providing a complete range of investment and property management services. It is one of Canada’s largest multi-residential asset and property managers.
Position Overview:
Reporting to Head of Marketing, the successful candidate will fill the full-time position of Marketing Specialist located at our Toronto, Ontario head office.
  • Plan, coordinate and implement marketing strategies for Realstar’s portfolio of multi-residential buildings including, for example:
    • Prepare leasing strategies and organize signage for new properties
    • Create and update marketing collateral from property brochures and posters to direct mail and door hangers
    • Manage monthly property orders of new resident Welcome Packages
  • Assist in managing and implementing Realstar’s online marketing strategy
  • Plan and coordinate portfolio-wide marketing initiatives such as photography, signage and floor plans
  • Support Realstar’s web platform and customer portal
    • Upload and edit content and photos (property and neighbourhood descriptions, amenities, floor plans, custom code, etc.)
    • Assist with trouble shooting of the customer portal online payments, maintenance requests, invites, password resets, etc.
    • Run marketing and leasing related reports and validate on-line leasing and resident portal testing and implementation
    • Assist with rolling out the Realstar Resident Portal Mobile App
  • Drafting corporate and property communications
    • Blog content for the corporate blog page
    • Drafting ‘How To’ documentation
    • Monitor social media accounts and draft social media content
    • Draft responses for online reviews assisting with the company’s online reputation management
  • Participate in industry events and activities such as preparing for award submissions.
Skills and Qualifications:
  • University degree, preferably in Marketing, Public Relations, communications/Journalism, or similar
  • A minimum 2-3 years of experience
  • Strong project management and time management skills
  • Strong attention to detail
  • Excellent communication skills (verbal and written) is required
  • An understanding of SEO, Google Analytics, YouTube
  • Previous experience using a CMS (for example, WordPress) and indesign
  • Working knowledge of French would be helpful in this role
We thank all those who apply, but only those selected for an interview will be contacted.

Realstar is committed to reflecting the diverse communities we serve. We encourage applications from our diverse communities, including Indigenous Peoples, persons with disabilities, women, visible minorities, LGBTQ+ persons and those who are able to speak fluently in a language(s) other than English.
Realstar supports equal opportunity initiatives. Accommodation will be provided in all stages of the hiring process. Contact us for any accommodation requests, and we will work with you to meet your needs.


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Additional Details

Category: Advertising / Marketing
Realstar Management
M5S 1M2
Toronto, ON, CA
Map This!
Posted: Jun 17, 2019
Deadline: OPEN
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